Preparing a Small to Mid-Cap Company for Sale
by
Michael E. Slipsky, Esq.
Lawyers
who frequently find themselves on the sell-side of small to mid-market M&A
transactions quickly learn that while these transactions usually represent
the most significant financial event in their clients’ lives, the sellers
are oftentimes alarmingly unprepared to proceed with a sale transaction.
The obvious reason for this unpreparedness is that most small to mid-sized
business owners are focused on running their businesses (as they should be)
rather than concerning themselves with taking the measures necessary to
prepare for a potential sale transaction. This article is intended to be a
basic primer for small to mid-sized business owners (and their financial
advisors) who may be considering undertaking a sale transaction, starting
with the concerns that may prompt the consideration of a sale and addressing
several of the major issues that must be confronted once the decision to
sell has been made.
First,
what typically prompts a business owner to explore a sale of his or her
company? Oftentimes the company’s owner recently has discovered that he or
she has health problems that may mandate a lifestyle change. Competition is
another frequent factor—the company may be suffering increased competition
from larger businesses (e.g., the “big box” retailer comes to town). In
many cases, the lack of a competent successor to manage the business after
the current owner’s retirement or death (e.g., the owner has no children, or
the owner’s children are uninterested in or incapable of running the
business) prompts the exploration of sale opportunities. In other cases,
the company’s owner has much of his or her net worth tied up in the company
and would like to “cash out,” either partially or wholly. In others, the
company may need additional capital that the owners are unwilling or unable
to invest or obtain from other sources. Finally, the owner may recognize
that the current market environment makes a sale transaction attractive
(e.g., the company is in an industry currently favored by buy-out funds,
market factors make the company’s future look highly profitable, etc.).
A
related issue that any selling business owner must consider at the outset is
what he or she expects to obtain from a sale of the company. The most
obvious answer is liquidity—the sale proceeds may generate many times the
owner’s current salary and other distributions from the company. Liquidity,
however, is far from the only reason for considering a sale transaction.
For example, in a partial sale of the company, the buyer may provide the
company with capital to expand the business (potentially making the existing
owners’ retained ownership position more valuable in the future).
Diversification of investments is another potential benefit of a sale
transaction. By selling the company, the owner will be able to use the
proceeds to diversify his or her investment portfolio and eliminate (or, if
the owner retains some ownership or part of the consideration is seller
financing or buyer stock, lessen) the owner’s risk of the company’s value
declining in a future market downturn. Another potential benefit is that a
voluntary and orderly sale transaction consummated during the owner’s life
will usually generate a higher purchase price and better terms than a forced
and rushed sale that may be necessary after the owner’s death.
Once
the decision to sell has been made, the next major issue is identifying
potential buyers and marketing the proposed transaction. There are two main
ways of identifying potential buyers and getting them interested in a sale:
(1) raising the company’s profile; and (2) engaging a business broker or
investment banker. Each is discussed in turn below.
If the
company is relatively small, it is unlikely that its business, however
profitable, is going to be sufficient to garner much attention from
potential buyers. Rather, the company (and its owners) will need to be
proactive in raising its profile through various marketing efforts, such as
participating in local business associations and community organizations.
Additionally, the company may want to consider hiring a public relations
consultant to work on its behalf.
As
noted above, good business brokers and investment bankers can be very
helpful in identifying potential buyers and maximizing the purchase price;
however, it is important that the company treat the engagement of a broker
or investment banker as a key hire. The company should carefully examine
the background, experience and reputation of any proposed broker or
investment banker and should ask for and question references provided by the
broker or investment banker. Legal counsel should be involved in reviewing
and negotiating the broker’s or investment banker’s engagement letter, which
will set forth the terms of the engagement, including the broker’s fee
structure (including when the fee is earned), and the company’s
indemnification obligations. Additionally, the company should consider how
the proposed transaction fits within the broker’s or investment banker’s
business model. For example, if the proposed transaction is small in
comparison to most of the broker’s deals, this may signal that the company
will not get the broker’s full attention. Conversely, if the proposed
transaction is relatively large for the broker’s business model, the broker
may lack the resources to adequately support the deal. Specific issues to
consider include the following: (a) finding a broker that specializes in
selling privately held businesses; (b) make sure that the broker has
expertise in reconstructing the earnings of a privately held business to
communicate its true worth; (c) ensuring that the broker is knowledgeable in
revaluing depreciated assets to show their true value; (d) confirming that
the broker is capable of organizing and conducting a thorough research
effort to compare the company to others in the marketplace; and
(e) establishing a fee structure that aligns the interests of the broker and
the company’s owners. Finally, the owner should consider whether the
company’s legal counsel, accountants or other financial advisors can provide
similar services at a more efficient cost than a broker.
Throughout the buyer identification process, the owner should keep in mind
that an auction is often the ideal scenario. If the owner is able to create
a multi-bidder auction among several qualified buyers, it will naturally
result in seller leverage, and it also tends to keep the winning bidder—who
will be aware that there may be other willing buyers if the deal falls
through—motivated to close the transaction. If the proposed deal size and
buyer interest warrants it, experienced M&A counsel will oftentimes
structure a formal, multi-round auction process.
Another
key issue during the buyer identification process is confidentiality. It is
important that the company act as discreetly as possible, and it is vital
that each potential buyer sign a thorough confidentiality agreement covering
the fact that negotiations are taking place, the substance of any
negotiations or deal, and the contents of any due diligence materials
reviewed. These precautions are necessary for the obvious reason that
dissemination of the company’s trade secrets and other confidential
information would be harmful to the company and for the less obvious reason
that a proposed transaction can become increasingly unattractive if it
becomes common knowledge that negotiations with several potential buyers
have occurred without a successful closing. Additionally, a well-drafted
confidentiality agreement can help protect the company’s customer and
supplier relationships. The following are some key points to consider: (a)
limiting disclosure to the employees and advisors of buyer who have a need
to know the information; (b) ensuring the buyer is liable for any breach of
the confidentiality agreement by the buyer’s consultants or advisors and not
permitting any disclosure outside the covered group without notice and the
opportunity to contest; and (c) confirming that the confidentiality
agreement expressly addresses the return of the company’s confidential
materials.
After
identifying a buyer, the next step for the seller is getting its key players
on board with the proposed transaction. If the company has multiple owners,
the deal leader should attempt to build consensus around the decision to
sell. This is also the time to consult with the other owners to determine a
purchase price range, consideration form (e.g., cash, buyer stock,
promissory notes, earn outs, etc.) and payment terms all parties would be
willing to accept. At an early stage, the company’s legal counsel should
determine the requisite approvals that will be needed to approve a sale,
including the requisite Board, owner, regulatory and third party approvals.
At this
point, it is also important to organize the deal team. In a very small
business, the deal team may consist of the principal owner alone; however,
it is more typical to include the members of the company’s senior
management, each of whom will be responsible for his or her area of
expertise (with the CEO acting as team leader). The key issue here is to
keep the deal team’s size sufficiently small (promoting efficiency and
confidentiality) while also ensuring that it is broad enough to include
individuals whose areas of expertise will inevitably play a role in the
transaction (e.g., human resources, finance, sales). Of course, it is also
typical to engage outside advisors to the deal team. Advisors typically
engaged to assist with a sale transaction include legal counsel, the
company’s accountant(s) and, at times, a business broker or investment
banker. Careful thought should go into the selection of these advisors.
Legal counsel should have significant experience in M&A transactions, while
a business broker/investment banker should have a demonstrated record of
successfully closing transactions of similar size to the proposed
transaction, particularly within the company’s industry or in the company’s
geographic area. Most importantly, all advisors should be selected and
assembled as early as possible in the sale process and be aware of the
necessity of moving quickly and efficiently during all phases of the
transaction. Finally, it is essential that one of the deal team members—be
it the attorneys, accountants or some other person—have sufficient tax
expertise to take the lead in analyzing and negotiating the tax aspects of
the transaction.
As
noted above, it is important that the owners come to some consensus
regarding the valuation of the business. The business’ value may be
determined by formal valuation methods, such as book value, multiples of
earnings, discounted cash flows, and the like. These methods are oftentimes
supplemented by looking to valuations used in comparable transactions, which
would provide guidance as to the current market value of the company.
Typically, only public company deals are available for this purpose but
oftentimes a business broker or investment banker can give some advice based
on recent private company transactions in which it has been involved. A
related question is whether the valuation should be performed in-house or by
an independent third party. The use of an independent appraiser may enhance
the objectivity of the business valuation, as well as providing additional
credibility. It also should be noted that an independent appraisal may
establish the value of the company’s assets at a higher figure than that
found on the company’s balance sheet.
Another
major issue to address at this point in the transaction is seller due
diligence, or, to put it less glamorously, dealing with internal
housekeeping matters. By being organized, the company can make the buyer’s
due diligence review quicker and easier, which will keep the deal moving
towards a successful conclusion rather than getting sidetracked by missing
items or issues that could have been easily remedied beforehand. This also
has the side benefit of helping to avoid the prolonged disruption of the
owner’s business. Additionally, a disorganized seller can give the buyer (or
its attorneys) the impression that the company is poorly managed, which may
prompt them to start digging for additional problems. This, in turn, can
result in downward pressure on the purchase price. Conversely, a highly
organized seller can make potential buyers more comfortable with the
business. While getting organized and taking care of corporate housekeeping
can be time-consuming and expensive, it also provides the seller with an
opportunity to simultaneously conduct an internal due diligence review
before the sale process commences. This internal review will give the
company a chance to assess its strengths and weaknesses, correct problems,
and predict issues likely to be raised by potential buyers, which will also
allow the company to develop negotiation strategies for dealing with them.
For example, the company can use its findings to identify synergies with
certain potential buyers, which may aid in purchase price negotiations.
That
said, perhaps the most important reason for keeping up with housekeeping and
conducting a pre-sale internal due diligence review is to generate a list of
disclosures that will be used to attempt to shift risk from the seller to
the buyer. In the typical purchase agreement, the seller will be asked to
make extensive representations and warranties regarding the company (e.g.,
that all contracts are freely assignable), but the seller may also be
permitted to avoid liability for breaches of such representations and
warranties to the extent the seller qualifies the representations and
warranties with specific exceptions that the seller discloses on an
ancillary document called the “disclosure schedule.” Thus, keeping up with
housekeeping issues will alert the company to items that will need to be
included on the disclosure schedule, which may ultimately allow the seller
to allocate some of the risk back to the buyer (and keep more of the sale
proceeds).
Common
housekeeping issues that sellers should be aware of include the following:
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Dealings with third parties. Ultimately, the company will need to
be able to provide potential buyers with evidence of its relationships
with customers, vendors, landlords and other third parties. Some of the
issues the company should be addressing include the following:
a. Are there binding contractual arrangements in place with key lenders,
customers and vendors? If not, the company should consider formalizing
these relationships in written agreements.
b. Are there any important contracts that are set to expire in the near
future? If so, they may need to be renewed, particularly if the company
has a renewal option that would add significant value.
c. Does the company have fully executed copies of all material
agreements and instruments, including (i) all agreements relating to the
company’s indebtedness and lines of credit; (ii) all leases, mortgages
and deeds; (iii) all material agreements with customers and suppliers;
(iv) insurance policies; and (v) joint venture agreements and the like?
If not, fully executed copies should be obtained if possible and
practical.
d. Does the company have a system in place for collecting, organizing
and storing all material documents? If not, part of the housekeeping
effort should be devoted to creating such a system.
e. May material contracts be assigned without the third-party’s consent?
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Legal claims. Potential buyers will want to know the company’s
claims history, particularly in a transaction structured as a sale of
stock or merger where liabilities will be transferred (absent any
liability allocation provisions in the purchase agreement to the
contrary) to the buyer or surviving entity. The company will want to
become familiar with the sources of potential claims and address the
following questions:
a. Are there adequate records of all claims made against the company,
even if they did not result in formal litigation?
b. Is the company’s business likely to have resulted in environmental
damage? Does the company use toxic chemicals or generate toxic waste?
Are (or were) there any underground storage tanks located on any real
property owned or occupied by the company?
c. Are there any pending or threatened claims against the company and/or
by the company against third parties?
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Liens and security interests. Not surprisingly, potential buyers
will view assets subject to liens and security interests as being less
valuable than assets held free and clear. Accordingly, the company
should address the following issues during the housekeeping process:
a. Is there a system in place for terminating liens and security
interests as and when debts are satisfied? All such security interests
and liens should be terminated promptly after the underlying debt is
satisfied.
b. Is there a system in place to collect and maintain records of all
outstanding liens and security interests?
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Accounting/Financial Issues. A full understanding of the company’s
historical accounting and tax issues is critical. For example,
oftentimes a sale transaction includes a purchase price adjustment based
on the company’s closing date working capital. If the company’s
business is cyclical, a target based on the average trailing
twelve-month working capital amount (or an adjustment for 100% of all
closing date working capital) will make much more sense than a number
derived from a recent balance sheet.
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General corporate housekeeping. Potential buyers will derive
comfort from organized and up-to-date books and records. They will want
to see confirmation that the company has been conducted in compliance
with applicable law (i.e., corporate, limited liability company or
partnership law, as applicable) and that, if possible, there are no
ambiguities in ownership or doubts about the entity’s legal validity.
The following are some of the items that should be addressed:
a. Is the company in good standing with its state of organization and
any other states in which it is authorized (or is required to be
authorized) to do business? Have annual reports been filed in the
applicable jurisdictions?
b. Are the company’s corporate books and records (e.g., Articles of
Incorporation, Bylaws, board and shareholder minutes, stock ledgers, old
cancelled stock certificates, annual reports, etc.) up-to-date and
indicate compliance with applicable law?
c. Has the company’s Shareholders’ Agreement (or Operating Agreement if
the company is an LLC) been executed by all shareholders (or members)
and, where applicable or appropriate, spouses?
d.
Does the company have copies of all stock (or LLC membership interest)
purchase agreements?
e. Does the company have copies of all agreements to issue stock (or LLC
membership interests), such as options or warrants, and are all
compliant with applicable law?
f. Does the company have a schedule of outstanding equity options
showing date of grant, vesting schedule, exercise price and expiration
date for each such option?
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Governmental permits and licenses. If the company’s business is
licensed or regulated, potential buyers will want assurances that any
and all necessary licenses or permits have been obtained and will be
freely transferable (or at least transferable without undue delay and
expense). Therefore, the company should review the status of its
permits and licenses, as well as making a determination regarding their
transferability. Likewise, the company should determine if it has all
required environmental permits and required compliance programs.
Obviously, any issues of noncompliance should, if possible, be remedied
before the potential buyer commences its due diligence review.
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Intellectual property. Safeguarding the company’s intellectual
property is a particularly important housekeeping issue. In certain
industries, intellectual property rights can form a very large
percentage, if not all, of the company’s value. If the company’s
business is reliant on intellectual property (including trade secrets
and proprietary information), then it is very important to make sure
that adequate steps are taken to protect and maintain the company’s
rights. Such steps include the following:
a. Filing and maintaining copyrights, trademarks and patents.
b. Ensuring that all relevant employees have entered into agreements
covering the company’s confidential and/or proprietary information and
inventions.
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Taxes. The company should confirm that it is current on all taxes,
including income, franchise, business license, property and payroll
taxes. The company should also work with its accountants to evaluate
whether there exist any risky or overly aggressive tax positions taken
by the company.
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Information regarding operations and sales. Potential buyers will
want to learn about the company’s operations (e.g., production capacity,
production methods, principal suppliers, distribution methods, lead
times) and sales (e.g., sales history, pricing policies, product line
changes, competitive advantages/disadvantages, advertising programs,
customers), and the company’s management team should be prepared to
convey such information, whether orally or in written form, such as
business plans, price lists, sales forecasts and the like. Care should
be taken that a buyer not be permitted to contact vendors, customers or
other third-parties without the seller’s consent. The company and its
deal team should have a full understanding of the good and the bad of
the company’s business and should be ready to “explain away” as best as
possible any issues. For example, if the company has a high
concentration of customers (i.e., a handful of customers represent a
significant percent of sales) this can represent a risk to the
business. If, however, the facts are developed and it can be shown that
these customers have been long-term, growing customers and/or that there
are barriers to any such customers seeking competitive products or
services elsewhere, the deal team should know those facts and try to
frame this potential business risk as a positive (e.g., “the company has
a long, growing and successful relationship with a core-group of
financially strong customers”)
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Employees and management. Potential buyers will be interested in
reviewing the company’s employment agreements, consulting agreements,
collective bargaining agreements, employee benefits plans and employment
policies and procedures. The company should begin to collect these
documents and should consider having ERISA counsel review all such items
for legal compliance.
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Consider deal killers. It is important that the owners root out any
issues that could potentially have a significantly negative impact on
the sale transaction. Discerning these “deal killers” (or “price
killers”) and dealing with them, or negotiating through them, in a
timely fashion may help avoid a loss of the seller’s credibility.
Matters such as environmental problems, threatened litigation,
aggressive tax positions, or customer dissatisfaction need to be
addressed in the most positive fashion possible.
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Personal liability. In connection with the operation of the
business, the owners may have been required to sign personal guaranties
of the company’s debt. These items should be considered in connection
with efforts to eliminate all post-closing personal liability.
After
the company has conducted its internal housekeeping review, the next major
issue is managing the disclosure of problems unearthed during the review.
As a general rule, it advantageous to be up-front in disclosing negative
items to potential buyers. Failing to disclose a negative issue will almost
inevitably result in more harm than a prompt and full disclosure to the
buyer. At best, the buyer will discover the problem during its due
diligence review and then will use it as leverage to decrease the purchase
price. Even worse, however, is the scenario in which the buyer does not
discover the problem until after the closing and then seeks indemnification
from (or simply sues) the seller. While disclosing problems to the
potential buyer may be quite unappealing, it does have the advantage of
giving the company the first shot at framing the issue and suggesting a
creative solution. Furthermore, the company’s up-front attitude may give
the potential buyer greater confidence in the company, making it less likely
to see phantom issues lurking throughout the transaction.
While
the internal due diligence review tends to focus on the legal and financial
aspects of the proposed transaction, the owner should be aware that there is
almost always a significant psychological component to a sale
transaction—i.e., motivating the management team and protecting the morale
of the rank-and-file. It is crucially important that the deal team
understand the management team’s perspective on the transaction. When the
proposed transaction is first disclosed to the management team, many
members, understandably, may react with fear and anxiety if they are not
given a stake in the deal. Given the importance of management’s
participation in the sale process, it is a good idea to provide them with
some peace of mind and/or financial participation in the transaction. The
following are several techniques for doing so: (a) seller bonuses—i.e.,
cash bonuses to be paid by the seller at the closing of the transaction; (b)
severance packages—i.e., the company and certain key members of management
may enter into employment agreements (or revise existing agreements) to
provide for generous severance benefits if they are terminated as a result
of the sale transaction; (c) stay bonuses—i.e., cash bonuses to be paid by
the seller at (or after some period of time after) closing; and (d) buyer
stock options—i.e., stock options in the buyer, which will motivate the
recipient employee to continue working for the buyer after the closing.
Oftentimes the company’s CFO will end up bearing a great deal of the
workload during a sale transaction. A motivated CFO can be especially
important during the potential buyer’s diligence review, as he or she will
typically have first-hand, practical knowledge of the company’s finances,
contracts, customers and suppliers. Thus, the CFO’s responsiveness and
dedication to the transaction will typically dictate the pace and momentum
of the deal. Therefore, the company should take extra care in ensuring that
the CFO remains properly motivated. Some experts suggest paying the CFO a
special monthly bonus for the duration of the transaction as compensation
for all of the extra effort that a successful transaction will require.
This will be particularly important if the buyer does not intend to retain
the CFO after closing, which is a relatively common scenario.
It is
important to note that the company’s workforce, particularly its management
team, can be a significant source of value to the buyer. In fact, many
financial buyers, such as private equity firms, are highly interested in
retaining key personnel after closing. After all, they are in the business
of generating investment returns from their portfolio companies by
identifying and acquiring well-run businesses, not in actually running their
day-to-day operations. Strategic buyers, such as industry competitors, may
have less interest in retaining the company’s management after closing as
they will often seek to consolidate the company’s operations into
pre-existing management structures.
Unlike
the management team, rank-and-file employees will play a small role, if any,
in the sale transaction; however, continued high employee morale and
productivity are vitally important elements to a successful closing. Not
surprisingly, rumors of an impending sale of the company can also be quite
unsettling to rank-and-file employees. Thus, serious thought should be
given to the question of when and how the company’s employees should be
informed of the proposed transaction. Generally, one of the following two
approaches is taken, with the first being more typical than the second:
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Keep the transaction secret as long as possible. Under this
approach, the company would not disclose the transaction to its
employees and also would take measures to prevent its employees from
discovering it indirectly. Such measures would likely include (i)
limiting the potential buyer’s (and its representatives’) access to the
company’s offices or facilities, particularly during regular business
hours; (ii) instructing management not to disclose the transaction’s
existence to employees; and (iii) using a code name when referring to or
corresponding about the transaction.
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Be open about the possibility of a transaction. Under this
approach, the company would advise its employees that the company’s
ultimate goal is to build and sell the business and that potential
buyers may be making frequent visits to the company during the course of
their employment. Additionally, the company would try to allay the
employees’ fears of an acquisition transaction by being as open and
honest as possible about any deals that may be on the horizon. It
should be noted, however, that potential buyers may not find this to be
a particularly attractive policy.
Deal
structure is among the first points of negotiation for a proposed sale
transaction. Involving tax experts at the beginning of discussions can be
enormously beneficial to both parties in identifying the most tax-efficient
structure for the proposed transaction. For example, a buyer may be willing
to pay a higher purchase price in order to structure the transaction as an
asset sale so that it can obtain a stepped-up basis in the acquired assets.
In fact, under the right circumstances, such as an acquisition of an S
corporation or the acquisition of an entity out of a consolidated group of
entities, the parties may be able to structure the deal as a stock sale for
corporate law purposes while electing to treat it as an asset sale for tax
purposes (i.e., by making a 338(h)(10) election). If the selling entity has
sufficient NOLs to eliminate or greatly reduce the corporate level income
tax from the deemed asset sale, such an approach may be beneficial to both
parties. In addition, in the right circumstances, a tax-deferred structure
(i.e., a non-taxable or partially taxable reorganization) may also be
attractive to the participants.
In
addition to advising on structural issues, tax experts can provide valuable
counsel regarding the most tax-advantaged means of receiving and/or
distributing sale proceeds. Additionally, tax experts can also play an
important role in identifying, avoiding and rectifying, if necessary, any
potential tax problems that may arise under Internal Revenue Code Sections
409A (with respect to certain types of deferred compensation) and 280G
(regarding so-called excess “golden parachute” payments resulting from the
sale of the company), including ensuring that any management team incentive
package that the company may want to put together in anticipation of the
transaction is properly structured to avoid these issues.
At the
outset and throughout the sale process, the company’s financial statements
will be the central focus of the buyer’s due diligence review. If the
numbers fail to add up or to otherwise inspire confidence, it is unlikely
that the sale transaction will proceed much farther. Therefore, the company
should consider addressing the following issues during the preparation
phase:
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Consider obtaining audited financials. While generating audited
financial statements may be prohibitively expensive for a very small
business, if the company is truly a mid-cap business that would generate
a purchase price of significant size, it may be a good idea to have
audited financial statements prepared for each of the company’s two most
recently completed fiscal years. This is particularly true if the
company anticipates generating interest from any public company or
private equity buyers (or that the potential buyers may need to obtain
bank financing for the transaction). Obtaining audited statements
before starting a sale process may also uncover accounting issues that
can be addressed before they are discovered by a potential buyer.
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Identify non-operating expenses and how they affect the company’s value.
Closely held businesses are often run from a “tax-minimizing”
perspective rather than an “earnings-maximizing” one. For example, the
shareholders of a closely held business may have had the business pay
for (i.e., expense) various personal benefits to the owners, such as
personal travel and entertainment. The owners also may receive
compensation well in excess of what the company would incur if it were
to hire a non-owner employee. These actions, of course, reduce the
company’s reported earnings. While it is probably overkill to advise
the company to eliminate these practices entirely, the company should be
prepared to identify these items to the buyer and explain how the
company’s earnings would improve if these expenses were eliminated. In
many cases, an accountant can help the company identify and prepare a
list of the appropriate adjustments to determine the company’s real “as
adjusted” earnings to present to potential buyers which will likely help
the company achieve a higher sales price.
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Fix serious accounting issues. The company’s accountant should
review the company’s books and propose remedies for any serious
accounting problems that are discovered in the course of such review.
If accounting problems are raised or discovered for the first time
during the buyer’s due diligence review, the chance of a successful
closing will be significantly reduced.
Once
the sale transaction has progressed beyond the preliminary stages, the
seller will then need to focus on setting and maintaining the correct pace
for the deal. In this area (and perhaps others), the deal team’s mantra
should be John Wooden’s aphorism: “Be quick but don’t hurry.” Momentum is
a key issue in keeping a deal on track to close, and the deal team should
endeavor to be nimble and responsive to the buyer’s requests, bearing in
mind that in many cases (even if regulatory filings or approvals are not
required) a deal will take up to six months to complete. On the other hand,
the company should remain firmly in control of the process and refuse to be
unduly rushed or pressured by the buyer. Experienced M&A counsel will be
able to assist the deal team in setting and maintaining the appropriate pace
for the transaction.
Finally, as the sale transaction progresses, it is important for the deal
team to remember that the company’s business is not selling the company—in
short, do not neglect the business. While it is often necessary that the
senior management team play a significant role in preparing the company for
a sale, it is vitally important that the company continue to operate on a
day-to-day basis. When the time comes for the buyer’s due diligence review
and negotiation of the purchase agreement, the buyer will expect to see a
healthy, functioning business. Therefore, it is crucial that members of
senior management not allow themselves to be so consumed with preparing for
(and negotiating) the sale transaction that the company’s actual operations
suffer from neglect. Failure to keep this in mind can negatively affect the
buyer’s perception of the company’s value and, accordingly, the purchase
price. Also, a deal is never a sure thing until “the ink is dry” on the
purchase agreement. Accordingly, if the deal falls through, the sellers
will continue to own the business and will suffer any negative consequences
that may result from the company’s failure to focus on its business during
the sale process.
The author wishes to acknowledge the assistance
and input of Dave Krosner,
Kim Bayless and
Paul Porter of Poyner &
Spruill LLP, many of whose suggestions and revisions were included in this
article.
Mike
Slipsky is a Corporate attorney in the
Raleigh office of Poyner & Spruill LLP. He represents publicly and
privately owned companies of various sizes. He also represents newly formed
businesses, partnerships and joint ventures. He may be reached at
919.783.2851 or mslipsky@poynerspruill.com.
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